We have just launched the questionnaire for the 2010 Membership Marketing Benchmarking Survey and I want to invite each of you who work for a membership organization to participate.
As you may recall, last year, our survey provided critical comparative data on how organizations recruit members, engage new members and renew their members. This year the report will add trend analysis and segment membership organizations by industry.
The survey gives you a chance to benchmark your organization against nearly 500 other associations.
You can participate using this survey link.
To thank you for your participation in this best practices research project, I will send you a copy of the final report from this study. No specific responses will be reported from any individual or association without your specific written consent. Your participation is much appreciated.
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