Membership Dues Pricing and Value

The last few months, I have received a number of questions related to dues increases and pricing issues for membership.

If this is a topic of interest for you, please feel free to join me and my colleague Erik Schonher for an ASAE and the Center Membership Idea Swap titled, The Fundamentals of Pricing and Value.

The session will take place this Wednesday, May 5, from 9:30 to 11:30. Here is the link to register.

We will explore some of the following topics:

Pricing Theory
Price and Offer Testing
• Price Points
Dues Discounts
Dues Increases

But if you cannot make it, feel free to look at some of my previous posts related to these topics.

2 comments:

Museum of Contemporary Native Arts said...

I would love to attend, but I live too far away. Do you know if the presentation will be recorded?

Tony Rossell said...

Sorry to say that the presentation was not recorded. Much of the conversation focused on the items that I linked in my post on testing and dues increase research.