MGI President Rick Whelan Receives Direct Marketing Association of Washington Distinguished Achievement Award

For over 22 years, I have had the privilege to work with my colleague Rick Whelan. So it was an honor to be a part of the award ceremony this week when he received the Award for Distinguished Achievement. Congratulations Rick!

Here is the press release on the award.

Alexandria, Virginia — Marketing General Inc. (MGI) President Rick Whelan is the 2009winner of the Direct Marketing Association of Washington's (DMAW) Award for Distinguished Achievement (ADA).

The ADA is the highest honor DMAW bestows on an individual and recognizes professional achievement, involvement with DMAW, contributions to furthering industry knowledge, and promoting careers in direct marketing, association marketing, and membership marketing.

Whelan is a DMAW past president and currently serves on the DMAW Educational Foundation board of directors. He has 30 years of experience in marketing and advertising for both non-profit and for-profit organizations and businesses. He is a frequent speaker on association marketing for national associations and has written numerous articles in the field. During his tenure as DMAW president, he brought the Production Club of Washington under the association's umbrella and led the adoption of The DMA Ethics Code of Behavior. In addition, he has also chaired the American Society of Association Executives' Membership Section.

As president of Marketing General Inc., Whelan oversees a company of 60 marketing specialists who together have the responsibility for the day-to-day strategic marketing and creative needs of 45 organizations in 16 states and the District of Columbia.

Whelan's professional expertise is in program development and creative strategies, membership acquisition, program operations, and organizational management. He has worked closely with dozens of education, public service, and health care associations, and has served clients in trade, professional, and fundraising organizations.

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