Speaking Engagements

Membership Recruitment Podcast




My recent podcast with Grype Digital takes a deep dive into some of the most pressing challenges facing associations as they work to rebuild their membership programs.  

Our conversation covers solutions from:

·       Defining and focusing your value proposition

·       Making a case for funding membership

·       Getting started with membership recruitment

·       Locating potential members

·       Selecting the best marketing channels

·       Testing strategies to optimize results

I think that you will find the podcast lively and insightful.  Take a look using this link.  

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